Senior Graphic Designer
Arbor Snowboards
Venice, California. USA
2018-2023
[1] Role
As Senior Graphic Designer, I was tasked with conceptualization, design, and execution of on-product graphics, campaign creative, and brand marketing assets for seasonal snowboards and bindings.
[2] Vision
My mission is to drive the brand forward through compelling visuals, strategic artist collaborations, and creative storytelling that fuel sales in the competitive active lifestyle market.
[3] Impact
Successfully designed dozens of snowboards and bindings seasonally that thrived in action sports and outdoor retailers across the globe.
Brand Marketing
Brand Marketing + Campaign Design / On-Product Graphics / Catalog
Hard Goods
On-Product Graphic Design / Illustration / Photography Manipulation
Featuring Arbor Draft Snowboard
Featuring Arbor Satori Snowboard